...you need to be. @UTCoachJones
We have never had a football coach work as hard as Jones and his staff to engage the fan base. Granted, Twitter was in its infancy when the Fulmer era was twilighting and Kiffin was so busy flapping his gums to the press that he didn't have time to make a tweet. But it goes beyond Twitter; the social media is just one aspect of it . . . and Jones made more tweets on day one than Dooley made in three years.
I don't know how much it'll pay off for him, but it can't hurt. Dooley didn't really go out of his way to earn anyone's enthusiasm or appreciation — fans and media alike. I remember saying early on that he could get by with acting like Nick Saban if he won games but if he struggled it would come back to bite him, and I don't think he earned himself any favors by being unapproachable.
Anyway, I'm liking the guy a little more all the time. Anxious to see what the team looks like in the spring game next month.
I follow him and I like that he's always supporting the basketball coaches/teams as well. I don't tweet...just started following my granddaughter to make sure she didn't get into trouble! HA! (Her Mom follows her too!). Then started following the UT teams -- I like coach Jones, just waiting to see what kind of team we have this year.