Bowl games just aren’t what they used to be, imo. There are many factors: the CFP, opt outs, and ESPN coverage to name a few.
There’s talk of revamping of the non-playoff bowls, though. Hopefully it will improve these bowls for the future.
I just hate what they've done to New Year's Day. It used to be one of my top 2-3 favorite days of the year. There were like 10 bowl games in total, 3-4 going on concurrently at any given time. No more. I wouldn't mind seeing a handful of the better non-NY6 games being moved back to 1/1.